Case Study: Driving Profitability & Financial Clarity for a Shopify-Based Apparel Brand
Client Overview
A purpose-led eCommerce apparel brand built on Shopify. Focused on giving back to frontline heroes, the brand scaled rapidly through digital campaigns and influencer marketing. With growth came financial complexity — from cash flow challenges to unclear profitability. They needed a trusted finance partner to bring structure, insight, and strategy.
What Was Holding Them Back
Rapid growth created chaos behind the scenes.
- Financial data was scattered and reactive.
- Inventory and ad spend strained cash reserves.
- No clear budgeting, forecasting, or profitability insights.
- Strategic decisions were driven by guesswork, not numbers.
How We Fixed It
We became their finance engine—structured, strategic, scalable.
Built Financial Infrastructure & Bookkeeping System
- Implemented structured monthly bookkeeping using cloud-based tools.
- Established clear P&L, cash flow, and balance sheet visibility across SKUs and campaigns.
Developed Profitability & Cost Analysis Framework
- Analyzed COGS, ad spend, fulfillment, and operational costs at product and campaign levels.
- Identified underperforming SKUs and optimized pricing strategy to improve gross margins.
Cash Flow Forecasting & Budgeting
- Created dynamic cash flow models to manage seasonal peaks and ad spend cycles.
- Set up monthly rolling budgets and forecasts aligned with marketing and inventory strategies.
Strategic Financial Planning
- Advised on inventory financing structure and working capital optimization.
- Delivered investor-grade dashboards and reports for founder decision-making and fundraising readiness.
Ongoing Financial Advisory
- Continued collaboration with leadership to track KPIs and adjust strategy in real-time.
- Supported growth planning initiatives with scenario modeling and data-backed insights.
What They Gained
Clarity, confidence, and cash flow to scale smarter.
- +28% improvement in net margins through strategic financial planning.
- Full cash flow control with zero end-of-month surprises.
- Investor-ready financials and real-time KPI dashboards.
- Strategic agility to fuel marketing, inventory, and growth decisions.
Client feedback
"Partnering with SAK was a game changer for our financial operations. From real-time profitability tracking to streamlined cash flow management, they’ve given us the clarity and control we needed to scale. Super responsive and reliable"

Co-Founder- Josh M
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