SAK Consultants

Case Study: Driving Profitability & Financial Clarity for a Shopify-Based Apparel Brand

Client Overview

A purpose-led eCommerce apparel brand built on Shopify. Focused on giving back to frontline heroes, the brand scaled rapidly through digital campaigns and influencer marketing. With growth came financial complexity — from cash flow challenges to unclear profitability. They needed a trusted finance partner to bring structure, insight, and strategy.

What Was Holding Them Back

Rapid growth created chaos behind the scenes.

  • Financial data was scattered and reactive.
  • Inventory and ad spend strained cash reserves.
  • No clear budgeting, forecasting, or profitability insights.
  • Strategic decisions were driven by guesswork, not numbers.

How We Fixed It

We became their finance engine—structured, strategic, scalable.

Built Financial Infrastructure & Bookkeeping System

  • Implemented structured monthly bookkeeping using cloud-based tools.
  • Established clear P&L, cash flow, and balance sheet visibility across SKUs and campaigns.

Developed Profitability & Cost Analysis Framework

  • Analyzed COGS, ad spend, fulfillment, and operational costs at product and campaign levels.
  • Identified underperforming SKUs and optimized pricing strategy to improve gross margins.

Cash Flow Forecasting & Budgeting

  • Created dynamic cash flow models to manage seasonal peaks and ad spend cycles.
  • Set up monthly rolling budgets and forecasts aligned with marketing and inventory strategies.

Strategic Financial Planning

  • Advised on inventory financing structure and working capital optimization.
  • Delivered investor-grade dashboards and reports for founder decision-making and fundraising readiness.

Ongoing Financial Advisory

  • Continued collaboration with leadership to track KPIs and adjust strategy in real-time.
  • Supported growth planning initiatives with scenario modeling and data-backed insights.

What They Gained

Clarity, confidence, and cash flow to scale smarter.

  • +28% improvement in net margins through strategic financial planning.
  • Full cash flow control with zero end-of-month surprises.
  • Investor-ready financials and real-time KPI dashboards.
  • Strategic agility to fuel marketing, inventory, and growth decisions.

Client feedback

"Partnering with SAK was a game changer for our financial operations. From real-time profitability tracking to streamlined cash flow management, they’ve given us the clarity and control we needed to scale. Super responsive and reliable"
Co-Founder- Josh M

Our unparalleled experience, customer-centric approach, and dedication to staying at the forefront of industry trends make us the ideal choice for small and large enterprises alike.

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